Mobile Phone Usage Essay

* In the last year, smart call example has increased largely from 33% of Indian cell skirt users in demonst straddle 2011 to 48% in March * 2012. Results from this research also show that the year-over-year growth in the use of smartph wizs is seen universally across all age groups. * Nearly half of cell address users consider a data plan with their mobile tele call off (47%), up from 37% in March 2011. * Tablet ownership among cell holler users has quadrupled, increasing from 5% in 2011 to 20% in 2012.Three-quarters of these tablet owners read a tablet connected to a cellular net lock. About one in ten mobile phone owners showed interest in receiving coupons from retailers (10%) in exchange for receiving ads on their device and 10% would be interested in receiving apps or exclusive content in exchange for receiving ads on their phone. * angiotensin-converting enzyme fifth of mobile phone users (18%) have sent or get a text message from an organization in the past, similar to what was discovered in 2011 (20%). Introduction officious telephones have become an integral break open of life for m some(prenominal) an(prenominal) consumers universal as well as compete an important role in driving the economy in some(prenominal) countries.In the future, the mobile phone market in evolution countries is opine to grow strongly whilst in the developed earthly concern, business opportunities will rebel from the deployment of next generation technologies. How fast has mobile phone usage dispel across the world? The global spread of mobile phones has been faster than both other information technologyThe number of mobile phone subscriptions worldwide rose from 1. 0 gazillion in 2001 to 5. 1 billion in 2010 The mobile phone penetration rate the proportion of the population with a mobile phone subscription rose globally from 15. 6% in 2001 to 74. % in 2010. The mobile phone penetration rate is expected to rise to 100. 6% globally by 2020 Most of the gr owth has come from the developing world where the penetration rate was be number 1 the global bonnie at 68. 3% in 2010.The total number of mobile phone subscriptions in emerging and developing countries rose from 0. 4 billion to 4. 0 billion during 2001-2010. In comparison, in the developed world where the mobile market is reaching saturation with 112. 7 subscriptions per 100 people in 2010, the number of mobile phone subscriptions grew at a much slower pace, from 0. 6 billion to 1. billion over the same period China is home to the worlds largest number of mobile phone subscriptions, with 839 gazillion subscriptions in 2010. It is followed by India with 611 million mobile phone subscribers in 2010 From a luxury product employ primarily in developed countries, mobile telephony has become universally available and an integral part of life for some(prenominal) consumers. How do poorer countries turn a profit from mobile telephony? Mobile telephony has transformed life for many consumers in the developing world Mobile phones help improve the upkeep of the poor through split communications and greater access to information. numerous poor farmers are now able to receive better prices for their crops because they have access to information on market prices, primarily via mobile phones. TradeNet, a Ghana-based trading platform, is one such example, allowing farmers to access prices and offers from traders by mobile phone Mobile phones have also spawned a wealth of micro-enterprises, offering work to people with little education and few resources, such as selling airtime and repairing or refurbishing handsets.In Bangladesh, for example, with micro-credit from the Grameen Bank, over 100,000 Bangladeshi women have set up mobile phone exchanges in villages where there are few if any landlines, and earned their living as Grameen phone ladies. Such village phone schemes have subsequently spread from Bangladesh to Uganda, Rwanda and many other poor communities Mob ile phones have helped consumers to bridge the digital divide between regions in many developing countries.This is thanks to wireless technologies that enable the consumer to use mobile phones for better communications and Internet access without the need of a PC and line of products connection China and India are the two largest mobile phone markets amongst developing countries, and indeed in the world. However, similar to other developing countries, the mobile phone penetration rates in China and India remain relatively low, at 62. 8% of the population and 51. 6% respectively in 2010, leaving a significant effectiveness for growth.What are the prospects of the global mobile market? The developing world particularly major emerging economies will strain to gravel growth of the global mobile phone market. This is due to their large population, low penetration rates and rising disposable incomes, although the true growth potential depends also on government policies to help libe ralise the market and enhance competition among network providers During 2011-2020, the number of mobile subscriptions in Africa and the Middle due east is forecast to grow at an mean(a) rate of 5. % per year, compared to the global average of 3. 7%.However, the expected growth in Africa and the Middle East is from a relatively low base in 2010, the mobile penetration rate in Africa stood at 56. 5% of the population Asia Pacific will continue to be the largest regional mobile phone market, with 3. 9 billion subscriptions in 2020 (up from 2. 4 billion in 2010). China will continue to be home to the worlds largest number of mobile phone subscriptions, with 1. 3 billion subscribers in 2020 (up from 839 million in 2010).However, India currently the worlds second largest mobile phone market will have significant growth potential not only in Asia Pacific only when globally, with the number of mobile phone subscriptions forecast to grow at an average annual rate of 5. 7% during 2011- 2020, to reach 1. 1 billion in 2020 Meanwhile, in the developed world, the development and commercial deployment of next-generation technologies and devices will increase usage of advanced mobile services, which in turn will open up many new business opportunities and drive revenue growth.